As a human race, we are the most innovative, intelligent and connected generation that has ever existed. Most of what makes our world what it is, relies on technology and the advancements that go along with it. Oxford Dictionary defines the word ‘technology’ as “the application of scientific knowledge for practical purpose” and the internet … More How do consumers use technology?
There are over 14,000 McDonald’s restaurants in the USA and 1,270 across the UK and Northern Ireland. This blog is an overview of McDonald’s marketing mix, and how they have used and evolved the 7 P’s over time to become the world’s largest restaurant chain today. Promotion McDonald’s uses aggressive promotion within their marketing mix. … More McDonald’s – The Evolution of the Extended Marketing Mix
“We are the lucky ones and it’s time we started recognising it. … More So far, yet so good
“Through the years we all will be together, if the fates allow…” Have Yourself a Merry Little Christmas – Niamh Doherty (cover) The reason I love Christmas day is because it’s one of the few times when my whole family is together. It is most definitely about who is around the tree and not about … More
It all started one early morning in June. We were up at the crack of dawn, getting ready to go see one of the greatest rock bands of all time. Full of energy and excitement, we headed off to Dublin to see Metallica. Like any good summer’s day in Ireland, the sun shone and the … More You are the puppet, your mindset is your master
My name is Niamh Doherty. I recently graduated in Communication Management and PR at Ulster University where I started writing blog posts as part of my degree. It was then that I discovered a whole new way of writing. I always enjoyed creative writing in school, and when given a writing assignment, I would fill … More A little bit about me…
“Happiness is a feeling of contentment, that life is just as it should be.” … More Happiness
I’m here today to talk about snowflakes. No, I don’t mean the little white fluffy things we see at Christmas (more like March if you live in Ireland), but the delicate, precious, if-you-touch-them-they-melt, human beings that we have walking among us every day. Now, don’t get me wrong, I could not care less about what … More “But which one is right?” MY opinion on this generation